Dhoni is the highest paid Model in India

No one can match the celebrity status that a circket-team captain enjoys in India, not even kings and badshas and sultans of bollywood.

When a brand is looking for a face, and has liberty to spend millions, they will reach for the captain. Its official, Dhoni is the biggest and the costliest talent in India.

Dhoni has signed an endorsement deal with a sports management company for whooping Rs. 210 Crores for 3 years, which is Rs. 70 Cr per year. The management company is Rhiti Sports which was founded six years ago and was unknown before signing Dhoni. Rhiti Sports also manages the endorsements of two other India cricketers, R.P. Singh and Harbhajan Singh.

Dhoni reportedly charges up to Rs 6 crore (Rs 60 million) an endorsement a year and is associated with 24 leading brands like PepsiCo, Reebok and Godrej. Dhoni was last year ranked the world's highest-earning cricketer by Forbes Magazine, with earnings of about $11m, in a list dominated by Indian players.

Elle 18 - India found the right models for their new Ad campaign

Elle 18 is a top international color cosmetic brand launched by Lakme in 1998 to target young population.

India remains one of the rapidly developing cosmetic markets around the world, growing rate at 13% per year and already worth above $6.3 billion. Lakme is currently possessing around 30% market share in India. Revlon and Maybelline (form L’Oreal) are other brands competing with Elle-18 at the upper-mass (premium) end cosmetics spectrum.

Elle 18 is all geared up to launch its new advertising campaign. The advertising account of Elle 18 is with Publicis Inidia Pvt Ltd. After a month long round of screen tests, auditions and model meetings, they have selected following models as the face of the brand.

Rhea Chakraborty - MTV VJ

Shamta Aanchan - Fresher

Ayesha Kapoor - movie BLACK

Expect Revlon and Maybelline to start their talent search soon.

Ratings of Talent / Model Agencies in India

These are names of Top Talent/Model agencies based in India. We rate them depending on the feedback from Advertisers, Brands, Producers, Casting Directors and Models. There are all chances that we might have missed few other good ones.

Ellite Model Management
Inega Model Management
Launchpad Talent Management
Globosports
Bling Entertainment

We will update this list in few days.

Lakme Fashion Week - 2010 Female Auditions

Lakme Fashion Week Winter/Festive 2010 FEMALE MODEL AUDITIONS will be held on 21^st July, 2010. This is a general audition and you might have to wait with 100s of other models. We strongly recommended that you try only if you fulfill the below requirements. You can also try through some good talent agencies. We will post names of some good talent agencies based in India.

Venue:

Grand Salon: at the Grand Hyatt Hotel, Off Western Express High Way Santa Cruz East Mumbai 400055, India

Time:

Registrations open 11am - 12 noon for female models

REQUIREMENTS:

Pictures:

Carry 2 sets of pictures/composite cards, with name, height, vital stats & telephone number written behind.

Dress Code:

Uppers: Short Singlet/Sleeveless or Tube Top

Lowers: Tight fit hot shorts or skirt (Please do not wear jeans)

PLEASE CARRY STILLETOS/HEELS

Minimum Height:

172 cms & above

International Models would need to carry:

Passport copy: Clear copies of relevant pages

Visa Copy: Clear copy of the page containing endorsement of business or employment visa

If selected, we will require valid FRRO registration & agency consent letter